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From Grit to Greatness: Career Lessons from Women Who Built Businesses from the Ground Up

  • Writer: Tammy Mifflin, MBA, CPRW, CDCS
    Tammy Mifflin, MBA, CPRW, CDCS
  • Oct 7
  • 5 min read
Five women in business attire smiling in front of a colorful abstract background, conveying a professional and friendly mood.
Image Licensed via Adobe Stock

When I think about the women who inspire me most, they all share one thing in common: they didn’t wait for opportunity to knock; they built the door themselves. From kitchen tables turned boardrooms to side hustles that became full-scale enterprises, these women remind us that success isn’t handed over; it’s handcrafted. Their journeys aren’t just stories of entrepreneurship; they’re blueprints for resilience, adaptability, and leadership that transcend gender and industry. As I reflect on their paths, I see lessons that every professional, whether just starting or leading from the top, can apply to build a career that lasts.


1. Redefine “Failure” as Data

Inspired by: Sara Blakely, Founder of Spanx


Blakely started Spanx with $5,000 in savings and zero experience in fashion or business. Yet, she built an empire by reframing what most people fear: failure. Her father used to ask, “What did you fail at this week?”—teaching her that failure isn’t an ending, but a form of feedback.


Often, we internalize setbacks as proof that we’re not suited for something. However, high-performing entrepreneurs view it as a data point —evidence of progress, not proof of defeat. Each rejection, misstep, or mistake refines the strategy and strengthens the vision.


Lesson: Track what didn’t work with the same diligence you use to track wins. Every closed door narrows your focus toward the right one.


“Failure is not the outcome—failure is not trying.” – Sara Blakely

2. Build Quiet Confidence, Not Loud Comparison

Inspired by: Dr. Lisa Dyson, Founder & CEO of Air Protein


In a world obsessed with visibility, Dr. Lisa Dyson proves that impact doesn’t have to be loud. She’s using carbon transformation to turn air into food, an innovation that could reshape global sustainability. While others built their brands through buzz, she built hers through brilliance. Her journey reminds us that confidence doesn’t always roar. Sometimes it works silently in the background, building something revolutionary while others are still perfecting their pitch decks.


In our careers, it’s easy to measure progress by external validation (titles, likes, or applause). But Dyson’s story reminds us that real confidence is self-sourced. It’s nurtured in moments of focus, not comparison. You don’t need to broadcast every breakthrough. Sometimes, the most transformative work happens long before anyone notices.


Lesson: True innovation often happens off-camera. Don’t confuse visibility with value.


“You don’t need to shout to make an impact—sometimes the quietest work speaks the loudest.” – Lisa Dyson

3. Know When to Pivot and When to Plant

Inspired by: Madam C.J. Walker & Jessica Alba


There’s a fine line between staying grounded and staying stuck—and both Madam C.J. Walker and Jessica Alba learned how to tell the difference.


Walker built her business empire after pivoting from laundry work to selling her own line of haircare products, a decision rooted in both necessity and vision. She didn’t abandon her roots; she expanded them into something more purposeful. Similarly, Jessica Alba realized that her career in acting no longer aligned with the impact she wanted to make. Her frustration with the lack of safe, clean household products led her to found The Honest Company, planting herself firmly in a new field built around values, not vanity.


Their journeys remind us that staying rooted in purpose doesn’t mean staying stuck in place. What both women understood is that purpose evolves—and so must we. Pivoting isn’t about abandoning who you are; it’s about redirecting your energy toward where you can grow next. Planting, on the other hand, is about staying committed once you’ve found that fertile ground.


Lesson: Be grounded, but not rigid. If the soil you’re in no longer supports growth, it’s okay to transplant your vision to new ground so you can grow roots and bear fruit for years to come.


“Don’t sit down and wait for the opportunities to come. Get up and make them.” – Madam C.J. Walker

4. Legacy Over Limelight

Inspired by: Sheila Johnson, Co-founder of BET & CEO of Salamander Hotels & Resorts


In an era where a “personal brand” often outweighs personal impact, Sheila Johnson stands out. After co-founding BET, she didn’t stop at success. She diversified her influence into hospitality, education, and the arts. She’s proof that legacy isn’t built from moments in the spotlight, but from consistency over time.


Many of us chase the next big promotion, client, or milestone, but what happens after the applause fades? Johnson’s career reminds us that true influence is measured by the doors you open for others long after your own have closed behind you.


Lesson: Chase purpose, not prestige. The spotlight fades, but the legacy continues for generations.


“Your legacy is not what you leave for people—it’s what you leave in them.” – Sheila Johnson

5. Lead Without Losing Yourself

Inspired by: Indra Nooyi (former CEO of PepsiCo) & Mellody Hobson (Co-CEO of Ariel Investments)


Leadership can be a beautiful contradiction. It asks us to stretch beyond comfort but stay grounded in who we are. Both Indra Nooyi and Mellody Hobson embody that balance—proving that influence doesn’t require imitation.


When Nooyi became CEO of PepsiCo, she led with both strategy and soul. She famously wrote letters to the parents of her top executives to thank them for “raising such exceptional people.” To some, that seemed unconventional; to her, it was simply human. Mellody Hobson calls this “color bravery”—the courage to acknowledge differences and still lead with grace, conviction, and composure.


Both women faced environments where it would have been easier to conform—to lead like those who came before. But instead, they led with clarity of values, not conformity of style. That’s the heart of authentic leadership: remembering that your voice is not a liability; it’s your leverage.


In every leadership role—whether you’re guiding a team, managing a project, or running your own business—there’s a temptation to blend in to be accepted. But the greatest leaders I’ve seen are those who anchor their decisions in integrity, not image. They evolve, yes, but they never dissolve.


Lesson: True leadership isn’t about fitting a mold—it’s about knowing your foundation so deeply that success doesn’t reshape you. Stay adaptable, stay open, but stay you.


“I’ve always tried to be me, even when it wasn’t the easy thing to do.” – Mellody Hobson

6. Embrace the “Small Start” Season

Inspired by: Pinkie Cole, Founder of Slutty Vegan


Before she was a mogul, Pinkie Cole was cooking vegan burgers from a small Atlanta food truck. Her story is a love letter to grit, faith, and fearless community building. She didn’t wait for the perfect moment—she created it, one plate at a time.


Professionals often wait for the right time, the right title, or the right budget to start something meaningful. But success rarely begins with ideal conditions—it begins with motion and belief.


Lesson: Every empire starts as an experiment. The key is to begin—even when it’s messy, uncertain, or small.


"There's going to be a couple of left turns that you're going to make, you're going to make a couple of U-turns. There's going to be some speed bumps in the road, but that is not a reason enough to give up." – Pinkie Cole

7. Rest is a Revolution

Inspired by: Tricia Hersey, Founder of The Nap Ministry


In a world where burnout is worn like a badge of honor, Tricia Hersey’s message feels radical: rest. She calls it a spiritual practice, a reclamation of humanity. For women who’ve been conditioned to push, perform, and prove, rest becomes not a luxury—but a declaration of self-worth.


For leaders and professionals alike, this serves as a reminder that innovation requires incubation. Clarity requires quiet. Growth happens not only in the doing, but in the being.


Lesson: Pausing is not a weakness; it’s wisdom. Rest refuels the revolution within you.


“Rest is not a luxury. Rest is a human right.” – Tricia Hersey

Each of these women built something far greater than success. They built significance. Their stories remind us that breaking barriers isn’t a one-time act; it’s a lifelong posture of courage, curiosity, and conviction. Whether your path leads you to entrepreneurship, leadership, or legacy, the real breakthrough begins when you choose to bet on yourself.


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